I picked up this book from the library. There is no way I would spent money on such a title.
It is a satire on the advertising industry. Some guy (the author) has worked in advertising for a very short period and poked fun at everything that goes on there. It has 3-4 forewords from eminent advertising professionals. Maybe to justify its need?
I mean… why would I want to read someone making fun at an industry? What purpose will that serve in my life? Beats me. As a blog post it would be a hit… but as a book it is useless.